Would you like to start buying organic cosmetics? Find out in this article by PG Magazine what characteristics they must have to be defined as such
28-09-2020 (Last updated 02-10-2020)
COSMETICS AND PERFUMES
Today more and more frequently you hear about organic cosmetics even if not everyone knows exactly what the term organic means.
Respect for the environment and the protection of health drive many consumers to be more careful: if until some time ago the search for organic products was exclusively oriented to food, are now also present on the market organic cosmetics.
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Organic cosmetics: what are they
Natural and organic cosmetics are personal care products that use natural ingredients, without the addition of chemical additives.
Although the legislation is not clear and complete as it is for food products, in order for a cosmetic product to be considered organic, a certification is necessary.
The certification of organic must meet certain standards:
The ingredients used to produce natural organic cosmetics must be natural, without the addition of chemicals. Therefore, they must not contain, or have minimum amounts within legal limits, of petrolatum, surfactants, silicones, parabens, etc.
Raw materials cannot derive from GMOs.
They must be produced respecting the criteria of ethics and ecology
Raw materials must have a traceable supply chain
Some of the ingredients of organic cosmetics are zero kilometers, i.e. locally produced in respect of local culture and the environment. However, it is possible that some raw materials, which cannot be cultivated locally, also come from non-Italian cultivations.
Organic cosmetics: a growing phenomenon
The attention to the safeguard of the environment and personal health are themes of very current interest. The high risks for the planet due to an immoderate use of pollutants and the recognized danger of certain cosmetics for the skin are pushing more and more people to get informed and to direct their purchases towards organic cosmetic products.
Following this trend in market demand, manufacturers are also directing their offerings taking into account the environment and health protection.
In particular, eco bio cosmetics are aimed at products for children. Too often you can find cosmetics for babies on the market that are presented as suitable for the skin of babies, but then, reading the ingredients, you realize that they contain substances that are potentially dangerous or otherwise aggressive for the delicate skin of infants.
Today, consumers are increasingly aware and are looking for answers in the INCI. INCI (International Nomenclature of Cosmetic Ingredients) is the international system by which cosmetic ingredients must be listed on labels. While they are not as easy to read, it is important to know that the components are ordered by quantity. This means that the first ingredients in the INCI are those with which the composition is richest. Also, natural organic ingredients are highlighted with an asterisk.
Today you can find several ingredient dictionaries on the web, or apps, that help you read the INCI in order to understand if it is a truly organic product.
Eco luxury beauty: luxury organic cosmetics
The growing demand for organic cosmetics has also opened the market to luxury organic cosmetics.
This is a green cosmetics oriented towards a sophisticated audience, who want luxury products that respect the environment and their skin.
From personal hygiene products such as shampoo and shower gel to make-up products, the quest for beauty is no longer at the expense of one’s own health or that of the planet. This does not mean, however, that the cheapest organic products are necessarily of poor quality. Often the higher cost is due to factors such as fragrance, texture and the name of the manufacturer, as is the case with traditional cosmetics.